GIEAG Immobilien AG

Corporate branding & website

Start

The dynamic district of Ottobrunn to the south of Munich is about to gain a new quarter that will be home to all kinds of office spaces and light industry—very close to the Hachinger Tal nature park. Flavour was commissioned to come up with a memorable name for the campus, develop an attractive corporate design, and put together marketing materials and a project website for buyers and other interested parties.

Mockup of the home page of The Nest and a zoomed-in section on a black background

Finish

For “The Nest – Ideas Quarter Ottobrunn” we developed branding that captures both the location’s dynamic and innovative character as well as its sustainability and proximity to nature. The illustrative logo symbolises a nest, representing a vibrant community and a space for ideas and insights. Juxtaposed with this organic visual is structured typography that signals the quarter’s technological focus. Expressive colours, progressions, and graphic elements underline the modernity and flexibility of the future campus.

Cover page and an unfolded inner page of the flyer on a white background
Glass panels printed with ceramic enamel paint showing the logo of “the nest” and some lines in violet and green brand colours

Services

  • Name development
  • Logo development
  • Corporate design
  • Project website
  • Marketing package
Mockup of information boards at a covered bus stop, on which text blocks and pictures of the neighbourhood can be seen
Markus sits smiling in a restaurant with his right hand raised in front of his upper body.

We built the corporate design for The Nest on colour intensity and contemporary design elements. This is how we lent visual expression to the quarter’s vibrant and dynamic concept.

Markus Hau

Designer

The building section logo can be seen in large letters on a light grey concrete wall in the stairwell.
Signage on a building facade with the building section logo on white
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